Public Relations &
Earned Media Portfolio
Earned Media Portfolio
TV Feature: Food Network Stars
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 180M+ global viewers across TV, digital, social, and affiliate websites.
After months of pitching and coordinating with the Food Network & Triage Entertainment teams, Cinepolis was chosen as the feature location for S9E4 of the hit TV Show "Food Network Stars" -hosted by Giada De Laurentiis. The episode was titled "Big Screen Bites".
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 180M+ global viewers across TV, digital, social, and affiliate websites.
After months of pitching and coordinating with the Food Network & Triage Entertainment teams, Cinepolis was chosen as the feature location for S9E4 of the hit TV Show "Food Network Stars" -hosted by Giada De Laurentiis. The episode was titled "Big Screen Bites".
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Community Event: Toy Drive with actress Kate del Castillo
Head of Growth, MiSalud Health
Coverage: 1.5M+ viewers across TV, radio, digital, print, and social media.
Enrique strategized and coordinated a massive Toy Drive in collaboration with the city of Lynwood, industry-leading remittances app 'Remitly', and "Under the Same Moon" movie star, Kate del Castillo (imdb). Toys and prizes were given to more than 1,000 families.
Head of Growth, MiSalud Health
Coverage: 1.5M+ viewers across TV, radio, digital, print, and social media.
Enrique strategized and coordinated a massive Toy Drive in collaboration with the city of Lynwood, industry-leading remittances app 'Remitly', and "Under the Same Moon" movie star, Kate del Castillo (imdb). Toys and prizes were given to more than 1,000 families.
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TV Interview: Vision Latina, Channel 57 (LA)
Head of Growth, MiSalud Health
Coverage: 16M+ viewers across TV, digital, social, and affiliate websites.
Enrique was invited by the "Mañana Latina" morning news team to share details about the revolutionary concept behind the MiSalud Health App. (click on image to watch)
Head of Growth, MiSalud Health
Coverage: 16M+ viewers across TV, digital, social, and affiliate websites.
Enrique was invited by the "Mañana Latina" morning news team to share details about the revolutionary concept behind the MiSalud Health App. (click on image to watch)
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Community Event: Thanksgiving Dinner Drive
Head of Growth, MiSalud Health
Coverage: 250k+ viewers across TV, digital, and social media.
Enrique partnered with the city of Downey and the cast of "Mañana Latina" to strategize a local "Thanksgiving Dinner Drive", providing each of the 500 families in need at the event with frozen turkeys, mashed potatoes, bread, and vegetables.
Head of Growth, MiSalud Health
Coverage: 250k+ viewers across TV, digital, and social media.
Enrique partnered with the city of Downey and the cast of "Mañana Latina" to strategize a local "Thanksgiving Dinner Drive", providing each of the 500 families in need at the event with frozen turkeys, mashed potatoes, bread, and vegetables.
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TV Interview: San Diego Union-Tribune
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 8.5M+ viewers across TV, digital, print, social, and affiliate websites.
After being named "San Diego's Best Movie Theater", Enrique was invited by the SDUT team to share some of the marketing secrets behind Cinépolis Luxury Cinemas' brand strategy. (click on image to watch)
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 8.5M+ viewers across TV, digital, print, social, and affiliate websites.
After being named "San Diego's Best Movie Theater", Enrique was invited by the SDUT team to share some of the marketing secrets behind Cinépolis Luxury Cinemas' brand strategy. (click on image to watch)
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Interview: OC Locale Magazine
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 450k viewers across digital, print, social, and affiliate websites.
Luxury OC Movie Theater Offers First Class Treatment
Enrique Partida, the cinephile and mastermind behind Cinepolis’ winning marketing strategy, continues to take the audience experience to the next level. He’s the guy responsible for the new website, the new mobile app, the new menu, and now, the new mixology classes coming to the five luxury Cinepolis locations across California.
Cinepolis’ marketing guru sums it up nicely, “Quality is king these days, and we make sure every detail is perfect. We want our patrons to have not only the ultimate movie-going experience but to have one that rivals any other night out they could have."
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 450k viewers across digital, print, social, and affiliate websites.
Luxury OC Movie Theater Offers First Class Treatment
Enrique Partida, the cinephile and mastermind behind Cinepolis’ winning marketing strategy, continues to take the audience experience to the next level. He’s the guy responsible for the new website, the new mobile app, the new menu, and now, the new mixology classes coming to the five luxury Cinepolis locations across California.
Cinepolis’ marketing guru sums it up nicely, “Quality is king these days, and we make sure every detail is perfect. We want our patrons to have not only the ultimate movie-going experience but to have one that rivals any other night out they could have."
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KCAL: Watch Movies Like a Rock Star at Cinepolis Luxury Cinemas
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 2.3M viewers across radio, digital, social, and affiliate websites.
Cinepolis Luxury Cinemas takes the movie experience to a whole new beautiful level, all you'll be thinking is "Wow, I am ridiculously comfortable, I'm quite full and I'm never going back to some gummed-up, sticky-floor, crammed, 'normal' movie theater again."
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 2.3M viewers across radio, digital, social, and affiliate websites.
Cinepolis Luxury Cinemas takes the movie experience to a whole new beautiful level, all you'll be thinking is "Wow, I am ridiculously comfortable, I'm quite full and I'm never going back to some gummed-up, sticky-floor, crammed, 'normal' movie theater again."
See you at the movies—fully reclined with a martini in hand, that is.
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Interview: Luxe Magazine
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 800k viewers across digital, print, social, and affiliate websites.
"Luxury Cinemas Are Making Going to The Movies A Whole Lot More Fun!"
"Who doesn't love to sit in a plush leather recliner with waiters serving your favorite entrée, dessert, or cocktail directly to your seat while watching your favorite movie?" said Enrique Partida, Cinépolis' Marketing Manager. "We revolutionized an industry so our guests could enjoy dinner and movie the way it was meant to be."
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 800k viewers across digital, print, social, and affiliate websites.
"Luxury Cinemas Are Making Going to The Movies A Whole Lot More Fun!"
"Who doesn't love to sit in a plush leather recliner with waiters serving your favorite entrée, dessert, or cocktail directly to your seat while watching your favorite movie?" said Enrique Partida, Cinépolis' Marketing Manager. "We revolutionized an industry so our guests could enjoy dinner and movie the way it was meant to be."
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Interview: Baltimore Sun
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 275k viewers across digital, print, social, and affiliate websites.
Theaters lure moviegoers with luxury
"Most Cinépolis guests say they've been spoiled by the experience and now find it very hard to go to a traditional movie theater", said Marketing Manager Enrique Partida.
The upscale Cinépolis, in both Del Mar and Carlsbad, has an order-ahead system for tickets and a stylish full-service bar in the lobby.
Brand Marketing Manager, Cinepolis Luxury Cinemas
Coverage: 275k viewers across digital, print, social, and affiliate websites.
Theaters lure moviegoers with luxury
"Most Cinépolis guests say they've been spoiled by the experience and now find it very hard to go to a traditional movie theater", said Marketing Manager Enrique Partida.
The upscale Cinépolis, in both Del Mar and Carlsbad, has an order-ahead system for tickets and a stylish full-service bar in the lobby.
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Hosted Presidential Event
Co-Founder & Chief Innovation Officer, GE/MAC Environmental
Coverage: 22.5M viewers across TV, radio, digital, print, social, and affiliate websites.
Led the walk-through of President Felipe Calderon's visit through GE/MAC's premises as part of an awards ceremony conducted by the federal government recognizing the company's advanced technological infrastructure and environmental certifications (ISO:14001, OSHAS).
Co-Founder & Chief Innovation Officer, GE/MAC Environmental
Coverage: 22.5M viewers across TV, radio, digital, print, social, and affiliate websites.
Led the walk-through of President Felipe Calderon's visit through GE/MAC's premises as part of an awards ceremony conducted by the federal government recognizing the company's advanced technological infrastructure and environmental certifications (ISO:14001, OSHAS).
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